ITNº 36Food & Beverage Trade

Keurig Dr Pepper names Torres CEO of $16bn coffee venture

Russ Torres will become CEO of KDP's planned Global Coffee Co on 3 November 2026, leading a business targeting $16bn in revenue, 25,000 staff and 100+ markets after the early-2027 separation from JDE Peet's.

· 3 min at the table

Menu du jour

  1. First course

    Russ Torres appointed CEO of planned Global Coffee Co, effective 3 November 2026

  2. Second course

    Combined entity targeted at approximately $16 billion in annual revenue

  3. Third course

    Business will employ more than 25,000 people across more than 100 markets

  4. Fourth course

    KDP coffee separation from JDE Peet's remains targeted for early 2027

  5. Fifth course

    Brand portfolio includes Keurig, Jacobs, Peet's, L'OR and Green Mountain Coffee Roasters

Keurig Dr Pepper will appoint Kimberly-Clark executive Russ Torres as chief executive of its planned Global Coffee Co on 3 November 2026, anchoring the leadership team for a business projected to generate approximately $16 billion in annual revenue.

Torres joins KDP initially as CEO of the Coffee Operating Unit, with a remit to integrate KDP's coffee operations with those of JDE Peet's ahead of the separation targeted for early 2027. After the split, he becomes CEO and a board member of the standalone Global Coffee Co, while current KDP CEO Tim Cofer moves to lead the future Beverage Co.

Who is Russ Torres?

Torres brings three decades of consumer-goods experience. At Kimberly-Clark he currently serves as president and chief operating officer, with operational responsibility spanning more than 30 countries. He previously held the group's North America portfolio as group president. Earlier roles include leadership positions at Newell Brands, Bain & Company and Mondelēz International, formerly Kraft Foods.

How big is Global Coffee Co?

The combined company will employ more than 25,000 people across more than 100 markets, according to KDP. Annual revenue is expected to reach approximately $16 billion. The portfolio spans single-serve systems, roast and ground coffee, whole bean, soluble coffee, ready-to-drink products and away-from-home formats.

Its brand stable will combine KDP's single-serve platform with JDE Peet's international labels: Keurig, Jacobs, Peet's, L'OR and Green Mountain Coffee Roasters, alongside regional brands. The inclusion of away-from-home formats ties the new group directly to European hotel, restaurant and café procurement.

What did the principals say?

Pamela Patsley, chairman of KDP's board and future chairman of Global Coffee Co, framed the hire as a continuity pick. "Russ is a proven leader with extensive experience building consumer brands, guiding global organisations through complex change, and delivering consistent results with high-performing teams," she said.

Torres, in his first public statement on the role, pointed to category resilience and brand depth. "Coffee is one of the most exciting and resilient categories in consumer goods today. With the remarkable talent across this business and powerhouse brands like Keurig, Peet's, L'OR, Jacobs and Green Mountain Coffee Roasters, Global Coffee Co is uniquely positioned to drive growth, deliver game-changing innovations, and delight consumers around the world," he said.

Cofer added that Torres would join with time to work with KDP's coffee teams ahead of the separation and focus on integration and synergy opportunities. KDP has not disclosed synergy or cost targets.

What changes for European operators?

KDP and JDE Peet's collectively serve thousands of European foodservice and hospitality accounts across Germany, France, the Netherlands, the UK and the Nordics. The integration timeline means those contracts consolidate under Torres's unit by early 2027. Procurement, equipment supply and away-from-home marketing are expected to merge.

The grouping puts Global Coffee Co in direct competition with Nestlé's Nespresso and Lavazza, both of which have expanded European out-of-home presence in recent quarters through machine placements and proprietary capsule systems.

What happens next?

KDP has reiterated that separation remains targeted for early 2027. Required antitrust filings, likely including European Commission and US Federal Trade Commission reviews, will set binding dates. Torres's first 100 days begin on 3 November 2026 and focus on integration planning and on harmonising JDE Peet's regional structures with KDP's single-serve and at-home franchise.

via FoodBev (Source)

Share this article:

More from Elena Vasquez

Elena Vasquez

Show full bio

News editor covering marketplaces and e-commerce at Eurotables Report.

91 articles

Other tables tonight

« Previous table